Qualaroo

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Last modified: May 29, 2024

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Gumtree and Qualaroo For The Win

Not so long ago, Gumtree (an eBay company) had a hurdle. They were a dynamic website with a diverse and nuanced customer base. Gumtree’s customers’ desires encompassed industries ranging from goods for sale to cars, to real estate. As Gumtree grew they also needed to scale their feedback to match this diverse, growing customer base...

Last modified: January 16, 2026

Best Time to Send a Survey: Days and Hours That Win

One of the most desired outcomes of a survey strategy is the response rate. You can design the best survey for your users or customers, but it’s useful only if the most number of people respond to it the right way. The higher percentage of responses you collect on your survey, the more reliable your...

Last modified: August 26, 2025

Ball So Hard, Qualaroo Wanna Find You: Geo-Targeting Goes Mobile

Having trouble segmenting your international audience on mobile? We’ve got you covered with the launch of geo-targeting on mobile. You can now identify and target your nudges to country-specific users. With this new horsepower, you can hone in to understand your mobile traffic based on region and culture. Let’s say you want to expand within...

Last modified: May 29, 2024

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Qualaroo in Vancouver

We always have a great time in beautiful Vancouver, and Traction Conf and the Unbounce Call to Action Conference were no exception. Thanks to everyone who put together the stacked line-ups; I came away with a mind overflowing with fresh ideas. Give us a shout at info@qualaroo.com for our top take-aways. Don’t miss us at...

Last modified: May 29, 2024

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Qualaroo Hops Across the Pond for UX London

At some point amidst the clinking beer steins and hearty cheers in a myriad of languages, the downright magic of UX London dawned upon me. Still, it was hard to really put my finger on. It wasn’t just the phenomenal speakers I’d heard all day, though the talks were edifying. Sure, the venue was hip...

Last modified: June 26, 2026

Why You’re Getting Rotten NPS Data and How to Fix It

As a marketer, you’re drowning in data. With dashboards tracking everything from web traffic to email list growth, you probably feel overloaded with information. Every time a customer sneezes, you hear about it. Your Net Promoter Score (NPS) often feels like just another thing you have to look at. NPS is incredibly valuable, but most...

Last modified: March 20, 2026

Qualaroo Launches Reporting API

Qualaroo Reporting API allows to integrate Qualaroo data with other systems.

Last modified: August 28, 2025

Qualaroo: What It Is, How It Works, Why It Wins

At Qualaroo we believe marketers should be empowered to execute programs that maximize the value of their website visitors. Qualaroo was founded in 2012 by Sean Ellis, Eugene Mandel, Alex Sherstinsky, and Jason Meresman. We are a team of marketers and engineers who found it surprising that it is easier for most marketers to target...

Last modified: December 17, 2024

Qualaroo/Google Analytics Integration Driving Insights and Conversions for Leading Analytics Firm

There has been a lot of excitement about our recent integration that ties Qualaroo feedback to actual user behavior tracked in Google Analytics. In fact, E-Nor, a leading web analytics consulting firm, wrote a detailed blog post on exactly how they are using it. If you’re not familiar with E-Nor, you’ll recognize their clients such as...

Last modified: May 29, 2024

How To Use Qualaroo and Optimizely Together

We are big fans of Optimizely for running A/B tests on web pages. Like Qualaroo, it is one of the tools that empower marketers to be less dependent on engineering to improve website conversion rates. In fact, the two tools become even more powerful when you use them together. Many of our customers use Qualaroo to identify...